Dare to enable rather than attempting to control. Build a Fountain, not a skyscraper.

Vietnam; the Open Book Review and MacNamara's "In Retrospect".

The Global Book Project as a process of becoming; initiated by CDC, supported by Frankfurt Book Fair, AAP, Eunet, Young & Rubicam.

Using people, organizations, and the machine (natural language translators) to focus on one project can prove both learning experience and business development.

We create the structure and invite it to be written, pay attention, develop the business model in response to the process.